Dropbox

Project

Dropbox has an extensive brand identity developed  by the team at COLLINS. In 2024, Dropbox hired Daybreak Studio to build them a brand guidelines website that would display their brand to the public in all of its glory, while simultaneously leaning further into the playful, imaginative spirit of the brand. The project was featured as the site of the month on Awwards and received two Webby Awards.

Year

2025

Learnings

I learned a lot about how to work with large scale enterprise organizations on this project and the power of collaborating with a strong in house design team. From a technical perspective it provided a chance for me to practice working within a brand rather than building one myself. This project was also the first one where I was ever designing assets to be animated in Rive, so I learned about best practices for that workflow.

Credits

Daybreak Studio

Business Development:
Taha Hossain
Jenny Rudziensky

Case Study Support:
Ross Chan
Shen Gao
Ben Giannis
Taha Hossain
Dennis Ish
Kiran Patel
Jenny Rudziensky

Creative Direction:
Taha Hossain

Design:

Jenny Rudziensky
Jessica Lai


Engineering:
Ben Giannis
Kiran Patel

Motion:
Dennis Ish

Project Lead:
Taha Hossain
Jenny Rudziensky

Dropbox

Copywriting:
Otis Rubottom

Creative Direction:
Mike Chiu
Theresa Ma

Producer:
Bijan Rafie-Tari

Dropbox Brand Identity

COLLINS

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