Omega Labs

Project

OMEGA Labs is an AI company that believes the true potential of AI lies in its ability to harness and amplify human ingenuity. Their current offerings include a Mac productivity app and an agentic any-to-any model. Daybreak studio was hired by OMEGA to build out a foundational brand identity inspired by the Omega Point, a term coined by French Catholic Priest Pierre Teilhard de Chardin to describe a theoretical future event in which the entirety of the universe spirals toward a final point of unification. The company conceptualizes the complete harmony between AI and humanity as their own Omega Point and asked us to design a psychedelic, spiritual identity based on this idea.

Year

2024

Learnings

This project was the first time I ever used Midjourney as part of my design workflow, which was useful in developing placeholder illustration intent for the OMEGA team. I also tried out a web-based 3D tool called Endless Tools to experiment with 3D stone rendering effects.

Credits

Daybreak Studio

Business Development:
Maanav Sunderaraman
Jenny Rudziensky

Design:
Jenny Rudziensky

Edwin Tran


Engineering:
Kiran Patel

Project Lead:
Jenny Rudziensky



OMEGA Labs

Salman Shahid
Parshant Utam

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